THE BRIEF
Eligible is a dating app for the eligible and unattached. The element that sets it apart is the great detail in the profiles, the apps ability to find your perfect fit and the events feature. I was tasked with updating existing wireframes while evolving the app and adding new features. Initially they were happy with the logo, branding and colour but I suggested a revamp that the client ultimately loved and ended up going with.
EXAMPLE OF THE STARTING ASSETS
THE NEW BRANDING
Sign-up User Journey
When logging on for the first time the user is asked a series of questions to determine if, 1: they are eligible to continue on the app and 2: to match them with their perfect potential partner.
Premium Plans
There are three Premium plans for Eligible. I created unique colour combinations for each that worked with the existing colour palette.
Events Section
Eligible aims to hold events in different countries, I differentiated this from the rest of the app by using a teal colour that complimented the eligible maroon.